Marketing B2B done right.
Take a quick tour about Mamba
A complete Account-Based Marketing Approach
The entire process is organized by our Team: Mamba-Smart
Identifying the right accounts is crucial in ABM as it allows you to use your resources effectively, on the accounts that matter the most. We build the ICP and find the accounts that drive your business - analyzing valuable web visit, buyer intent data and more.
01
Identify
We help you reach those target accounts defining a precise buyer journey which includes relevant engaging content, multiple channels, and many different tools.
From content strategy to content creation and design, we can fill in where you need.
02
Reach
Our expert team carefully crafts each campaign, integrating essential marketing activities across LinkedIn, email, ads, and content syndication to elevate brand awareness. We focus on optimizing spend and strategies to meet your business goals.
03
Engage
Leveraging on Mamba-Smart, we have a complete view of the results, and the quality of the marketing campaigns, being able to measure their effectiveness, nurturing the whole process from the beginning, generating a constant feedback loop.
04
Metrics
Tailored Solutions for Targeted Success
OUR SERVICES
We identify and define key target markets to ensure our marketing strategies are aligned with the most relevant audiences for your business
Market
Segmentation
At Mamba, we create unique campaigns for each service you offer, uniquely crafted for a specific audience to meet your business objectives
Marketing Strategy
It includes campaign and audience setup, ad creation, daily tracking, and regular reporting, providing support at each step.
Campaign
Managment
Our experts craft a strategy, with topics that resonate with your audience. Transform ideas into engaging content -copywriting & creative design
Content Creation
Automation streamlines recurring tasks, providing personalized customer experiences with engaging workflows that enhance conversion.
Activities
automation
Using a suite of analytical tools, we closely monitor every interaction, ensuring that our efforts align with the business goals.
Reporting
Our ABM programs are a launchpad for startups, providing the agility needed to pivot and scale. We offer growth-centric campaigns that amplify your presence and connect you with key stakeholders to accelerate market entry and expansion.
Small & Medium Business
Navigate the complexities of the enterprise landscape with Mamba's strategic ABM. We provide a meticulous approach to engage with decision-makers, personalize your outreach, and deepen relationships with your most valuable accounts.
Big Enterprises
.png)
Our focus
Mamba specializes in the ABM landscape, delivering high-calibre, customized marketing strategies that cater to the unique dynamics of the B2B players.
You're probably
wondering...
FAQ
-
Who is ABM for?ABM is particularly beneficial for B2B companies, especially those that offer high-value products or services. Businesses targeting specific accounts or industries, Organizations with longer sales cycles, Companies seeking to penetrate new markets, Companies with a focus on Upselling and Cross-Selling, and so on. In summary, ABM is for businesses that benefit from personalized marketing strategies, have a clear idea of their ideal customers, and are targeting accounts where the potential revenue justifies the investment
-
How does ABM differ from traditional marketing methods?Unlike traditional marketing methods that cast a wide net to attract leads, ABM specifically targets key accounts. It focuses on nurturing relationships with a select group of high-value companies rather than pursuing a large volume of leads.
-
Can small businesses implement ABM strategies?Yes, small businesses can implement ABM strategies by focusing on a smaller number of high-value accounts. We can manage the use of cost-effective tools and tactics suited to each capacity and resources. Our service is deeply focused on crafting the best solutions for each company.
-
How do you identify target accounts for ABM?Target accounts in ABM are identified based on a range of criteria, including market potential, revenue potential, strategic importance, and fit with the product or service. This process involves analyzing existing customers, using Website Visit Identification Tools, and leveraging Buyer Intent data.
-
Why is ABM important for B2B companies?ABM is crucial for B2B companies because it allows for more personalized and relevant marketing efforts. This leads to higher engagement rates, better customer experiences, and often a more efficient use of marketing resources.
